by Max Barry

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Region: Greater Middle East

TRT Haber

Today Turkish streaming service Exxen has become the first streaming service in Turkey to surpass 10 million users, beating out Netflix who has 3 million users in Turkey, and other streaming services. Abroad they have around five million users, with that number set to grow as more foreign language films, and shows are being produced. Launching in 2015 as 'EnverTV Online', the streaming service only provided reruns of shows, and movies Enver TV umbrella. Though later it would add live news, and sports leagues like the Süper Lig and the Basketbol Süper Lig. However, with the arrival of Netflix in Turkey in 2016, EnverTV Online saw decline in revenue and almost closed its doors. Rebranding itself as Exxen in late 2017, they sought to make itself the direct competition of Netflix in Turkey, and in the Middle East. Exxen signed big money deals with studios across Turkey, TRT, social media influencers, sporting leagues, and podcasters throughout 2017, 2018, and 2019 which has allowed it to begin producing thousands of hours of Exxen Exclusive media. Exxen in mid 2020 signed an exclusive deals with multiple Japanese studios Kyoto Animation, Madhouse, Ufotable, Studio Bones, Wit Studio, A-1 Pictures, Pierrot, Toei Animation, and OLM, Inc. to have exclusive streaming rights to their entire library for Turkey. Which saw a boom in membership that has continued to this day, and pushed it over the 10 million mark. Especially as hundreds of new soap operas, reality shows, movies, and animations being made in Turkish, Arabic, Farsi, Kurdish, Hebrew, Urdu, English, French, German, Spanish, Russian, and Korean it is set to see much more growth in both the domestic and international market. In 2021 Exxen announced it will be seeking to launch its 'community and creator' feature in July that will see a free side of Exxen made. It will allow users to create, and consume similar to YouTube, with Exxen set to allow content creates to monetize content at a future date after the launch of the 'community and create' feature. Finally, Exxen and the Japanese studios they had already signed deals with announced that they had renewed their deals until 2026, with Exxen now having exclusive rights to stream the libraries of these studios not just in Turkey, but in every single country outside of Japan. However, Sony's Crunchyroll service will be allowed to continue streaming anime for the duration of this deal.

Afsharid Persia, Union of Israel, The Australis Republic, Greater indonesia republic, and 3 othersNaru japan, Hashemi arabia, and A z a n i a

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